Win the Talent War: Toni Thompson, Head of Talent & HR at The Muse
In this episode, Ryan interviews Toni Thompson, Head of Talent and HR for The Muse which is an online career resource that offers a “behind the scenes” look at job opportunities, career advice from experts, and personalized and private career help. From Toni’s bird’s eye view, we get an inside look at trends in the workplace and the efforts employers make to find and keep top talent. For example, Toni discusses how flexible work hours, diversity in the workplace, and meaningful work are just a few factors that attract top industry talent. She also discusses the importance of surveys to gauge employee satisfaction and how a three-line survey can be immensely useful for employers.
Time Stamped Show Notes:
00:44 – Ryan introduces Toni Thompson to the show
01:29 – Toni’s career journey so far…
01:29 – As a kid, Toni was interested in advertising
01:54 – Landed her dream job in advertising at a research firm in New York
02:04 – Made a career switch and ended up in HR at McCann Erickson; Toni was in charge of diversity and inclusion
02:39 – Worked at Condé Nast for five years
03:07 – In charge of talent acquisition, HR, learning and development at The Muse
04:44 – The Muse provides expert advice on management and career advancement using a tone that is real and funny
05:11 – Can connect customers with coaches as well
05:28 – Also helps companies provide a “peek behind the curtain” for employees
06:58 – Over the course of your career, what changes have you seen from a workforce standpoint?
07:05 – Pressure to hire talent with critical skillsets and pressure to upsell due to rapid technological disruptions
07:55 – Flexible working hours, diversity at workplace, workplace environment, meaningful work are some of the factors that attracts employees to organizations today
09:41 – Recognize the need to upskill your workforce by gauging the comfort level of your employees
10:31 – A great work environment is imperative to attract top talent
12:17 – Tips and tricks to attract top talent
12:17 – Surveying employees to zero in on gaps in skillsets
12:47 – Reviewing employees to assess their careers goals
14:20 – “In order to improve, you need to have a real sense about what your employees are thinking. Do your employees think that the program you just did was valuable?”
15:18 – Google Forms is adequate for simpler surveys. Toni recommends Culture Amp for larger, complex surveys
17:12 – Having a great work environment, staying knowledgeable of the latest sourcing trends and technology and hiring passionate recruiters are some ways of hiring top talent
18:56 – Can gauge a recruiter’s passion by hearing him/her talk about his past recruits
19:48 – What motivates you every day? What stokes the fire and gives you the passion?
19:51 – Working for a company that she really believes in
20:10 – Opportunity to impact people’s lives
20:46 – Motivated to be good role model for her son and provide her family a good life
21:18 – If you were to go back in time to the teenage version of yourself and you could give yourself advice, that would help you along your career track, what would it be“– “Have more fun” and “Nurture your networks”
23:03 – Brandamper, Muse’s latest acquisition let’s organizations capture compelling stories and tailor messaging to candidates
24:33 – Key takeaways:
24:33 – Seek feedback from you employees in real time; surveys are a great tactic to enable this
25:05 – Create an authentic view of your organization
25:54 – Check out our website to gain access to all previous episodes
26:07 – Review our podcast on iTunes
3 Key Points:
- Seek feedback from your employees in real-time; surveys are a great tactic to enable this.
- Create an authentic view of your organization via social media.
- Hiring passionate recruiters will make a huge impact on who will be part of your company; their passion can be gauged by hearing them talk about their past recruits.